P&M organized the HP Consumer Product Training

Also this year P&M organized the HP Consumer Event from February 19^th – 21^st, 2008 in Boeblingen.
As every year the Consumer Product Events were under a specific theme. This year we aligned the theme with the European HP Consumer Campaign in which the superstar Gwen Stefani plays a main role. As Gwen Stefani stays for music we took her passion and created a decoration concept all around music. So the motto was “What do you have to say?...say it with music”.

So as the focus is on music we used different music styles to better reflect the different HP Consumer Product groups.

The content of this Event was on one hand a strategic marketing meeting and on the other hand a product fair with the latest product launches in spring 2008. The audience invited was HP Marketing and Trade Marketing members and Trainers.